Run the Business
Behind the Business.
Every issue is one idea about the business side of speaking. Systems, sales, and what's actually working right now.
Short enough to read between meetings. Written by people still figuring it out too.
- 2×issues per month
- ~4 minto read
- $0and no pitch
Get The Soapbox
Free. Two issues a month. Unsubscribe in one click, no hard feelings.
Most Newsletters Are Written by Marketers.
This is written by the people who've built the backend systems for 1,000+ thought leaders. You get what's working, what's not, and insights into how to build a business that keeps you in Flow.
- A weekly link roundup you already scrolled past on LinkedIn
- Recycled advice about "showing up authentically"
- A five-part sequence that ends in a sales call you didn't ask for
- Tactics we read about but never ran ourselves
- An email every single day until you unsubscribe out of self-defense
- One idea per issue, worked all the way through to what you'd actually do
- Real numbers and real workflows from businesses like yours
- The occasional rant about common misconceptions
- Research and industry insights
- Two emails a month, and nothing else
What's Inside Each Issue
One Idea, Not Ten
Every issue takes a single problem from the business side of speaking and follows it to the end. Pricing a hybrid engagement. Chasing a contract that has gone quiet. Deciding whether a tool is worth what it costs you.
What We're Seeing Right Now
We're inside the backend of a lot of speaking businesses. When the same problem shows up four times in a month, that's worth telling you about while it's still current, not a year later in a keynote.
Something You Can Use This Week
Every issue lands somewhere concrete. A change worth making, a question to ask on your next sales call, a setting to go fix in your CRM. If there's nothing to actually do with it, it doesn't go out.
Two Emails a Month.
That's the Whole Deal.
Free, short, and specific enough to actually do something with. Unsubscribe in one click whenever you've had enough of us.
Sign Up for The Soapbox No pitch, no sequence, no daily emails.